School of business - research

Dr. Matthew M. Li Dr. Matthew M. Li
Dr. Matthew M. Li

Associate Professor
Department of Management, Marketing and Information Systems

Address : WLB 817
Tel : (852) 3411 7766
Email : mengxiangli@hkbu.edu.hk

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CV

Business information systems and analytics, User-centered technology design, Digital commerce, Innovation and IT implementation, NeurolS

  • Li, J., Li, M., Wang, X., & Thatcher, J. (2021). Strategic Directions for AI: the Role of CIOs and Boards of Directors. MIS Quarterly, 45(3), 1603-1643.
  • Li, M., & Huang, P. (2020). Assessing the product review helpfulness: Affective-Cognitive evaluation and the moderating effect of feedback mechanism. Information and Management, 57(7), 103359.
  • Alismaili, S., Li, M.J. S., Huang, P., He, Q., W. Zhan (2020). Organisational-Level Assessment of Cloud Computing Adoption: Evidence from the Australian SMEs. Journal of Global Information Management, 28(2), 73-89.
  • Du, Z., Wang, K., & Li, M. (2019). Promoting crowdfunding with lottery: The impact on campaign performance. Information and Management, 56(8), 103159.
  • Du, Z., Li, M., & Wang, K. (2019). 'The more options, the better?' Investigating the impact of the number of options on backers' decisions in reward-based crowdfunding projects. Information and Management, 56(3), 429-444.
  • Li, M., Tan, C., Wei, K., & Wang, K. (2017). Sequentiality of Product Review Information Provision: An Information Foraging Perspective. MIS Quarterly, 41(3), 867-892.
  • Li, M., Wei, K., Tayi, G., & Tan, C.H. (2016). The Moderating Role of Information Load on Online Product Presentation. Information and Management, 53(4), 467-480.
  • Al Isma'ili, S., Li, M., Shen, J., & He, Q. (2016). Cloud Computing Adoption Decision Modeling for SMEs: A Conjoint Analysis. International Journal of Web and Grid Services, 12(3), 296-327.
  • Li, M., Jiang, Q., Tan, C., & Wei, K. (2014). Enhancing User-Game Engagement through Software Gaming Elements. Journal of Management Information Systems, 30(4), 115-150.
  • Li, M., Huang, L., Tan, C., & Wei, K. (2013). Helpfulness of Online Product Reviews as Seen by Consumers: Source and Content Features. International Journal of Electronic Commerce, 17(4), 101-136.
  • Li, M., Tan, C., Teo, H., & Wei, K. (2012). Effects of Product Learning Aids on the Breadth and Depth of Recall. Decision Support Systems, 53(4), 793-801.